Wiggle Ltd merged with Chain Reaction Cycles (CRC) in 2017 to form the Wiggle-CRC group. After working with the Wiggle team since 2015, we were tasked with repeating the Wiggle success story for CRC in the summer of 2017 by adopting the same hybrid plus iterative native feature development roadmap.
Working with our agency partner alongside the new team, and following similar business objectives, we launched native apps for iOS and Android across 9 store locales to 150 countries in January 2018. The app currently enjoys an average 4.7 out of 5, with over 9k ratings on the App Store as of February 2021.
